MedTech I.Q.

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April 2015 Blog Posts (1)

Medical Affairs Services: Role in Planning of New Pharmaceutical Product Launch

Leading pharmaceutical and biotech companies are increasingly under pressure to deliver effective new products in shorter time frames while minimizing the development costs. The structure, activities, resources of new product, planning regarding launch and successful commercialization of new product are main areas of focus of for medical affairs department in all the pharmaceutical companies. Many critical activities take place well in advance of the actual launch of a new…

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Added by Worksure Medpharma on April 6, 2015 at 3:00am — No Comments

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