What does it take to succeed in Africa?

[CC-Conrad Clyburn-MedForeSight]

Colleagues,

As reported in IC ... the Intelligence Centre Blog ...

With Bharti’s acquisition of Zain Africa now agreed by the two parties, it’s a good moment to look at how to operate successfully in Africa.

With that in mind, principal analyst Nick Jotischky and Matthew Reed have identified ten factors ... critical to success on the continent

Read on at: http://clientfiles.msgfocus.com/files/tfinf_telecoms_media/project_...

ENJOY!

CC
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#1 Be innovative with pricing strategy –

#2 Leverage existing trusted supplier relationships and create partnerships –

#3 Focus on operational delivery, outsource those services that are not core –

#4 Create network sharing agreements to reduce opex and facilitate rural expansion –

#5 Maximise mobile data potential –

#6 Build on potential of WiMAX in Africa –

#7 Provide the most relevant content –

#8 Build a distinctive brand –

#9 Expect market consolidation and prepare M&A strategy –

#10 Build a robust distribution model –