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New Recommended Books at MedTechIQ
A message to all members of MedTechIQ
Colleagues,
New books recommended at MedTechIQ! https://medtechiq.ning.com/
- "Globality: Competing with Everyone from Everywhere for Everything", by Hal Sirkin, Jim Hemerling, and Arindam Bhattacharya.
Sirkin, Hemerling and Bhattacharya argue that "Globality" is the next stage of globalization in which emerging-market companies, having rapidly absorbed the lessons of "Incumbent" businesses in North America, Europe & Japan, are now altering the flow of opportunity and building towards a a corporate tsunami.
- "Made to Stick: Why Some Ideas Survive and Others Die" by Chip Heath, and Dan Heath.
The Heath brothers describe why SUCCESS works! S=Simple, U=Unexpected, C=Concrete, C=Credible, E=Emotional, S=Stories.
- "The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits" by C.K. Prahalad
Drawing on numerous case studies, C. K. Prahalad offers an intriguing blueprint for how to fight poverty by arguing that companies must revolutionize the way they do business in developing countries so that both sides prosper.
- "Blueprint to a Billion: 7 Essentials to Achieve Exponential Growth"
by David G. Thomson
How to use seven common essentials to better your business, organization, or team to produce exponential growth.
- The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market by Michael Treacy, Fred Wiersema
Treacy and Wiersema describe the three types of market leaders that one must choose to achieve a dominant value position--best cost (efficiency), best product (engineering), or best total customer solution (customer intimacy).
ENJOY!
CC
Visit MedTechIQ at: https://medtechiq.ning.com/
Colleagues,
New books recommended at MedTechIQ! https://medtechiq.ning.com/
- "Globality: Competing with Everyone from Everywhere for Everything", by Hal Sirkin, Jim Hemerling, and Arindam Bhattacharya.
Sirkin, Hemerling and Bhattacharya argue that "Globality" is the next stage of globalization in which emerging-market companies, having rapidly absorbed the lessons of "Incumbent" businesses in North America, Europe & Japan, are now altering the flow of opportunity and building towards a a corporate tsunami.
- "Made to Stick: Why Some Ideas Survive and Others Die" by Chip Heath, and Dan Heath.
The Heath brothers describe why SUCCESS works! S=Simple, U=Unexpected, C=Concrete, C=Credible, E=Emotional, S=Stories.
- "The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits" by C.K. Prahalad
Drawing on numerous case studies, C. K. Prahalad offers an intriguing blueprint for how to fight poverty by arguing that companies must revolutionize the way they do business in developing countries so that both sides prosper.
- "Blueprint to a Billion: 7 Essentials to Achieve Exponential Growth"
by David G. Thomson
How to use seven common essentials to better your business, organization, or team to produce exponential growth.
- The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market by Michael Treacy, Fred Wiersema
Treacy and Wiersema describe the three types of market leaders that one must choose to achieve a dominant value position--best cost (efficiency), best product (engineering), or best total customer solution (customer intimacy).
ENJOY!
CC
Visit MedTechIQ at: https://medtechiq.ning.com/
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