MedTech I.Q.

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Intriguing Job Opportunity ... Media Relations Director ... Health Related Organization

Colleagues,

Thank you to MedTech-IQ member, Adrian, for this posting ...

Please contact me (click my link to follow) if you, or a referral you would like to make, is interested. My link is: CC...Conrad Clyburn (Clymer Grp)

ENJOY!

CC
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Overview:
This company seeks a "hands on" professional to oversee and execute all aspects of media relations. The Media Relations Director is responsible for creation and implementation of a strategic, multi-faceted media relations program. He/She will be responsible for devising media outreach guidelines and policies; overseeing the media strategy implementation process; and providing quality control around media activities/special events.

Responsibilities:
The successful candidate will be expected to develop and implement national media strategy promoting Healthcare related policies, legislation and other key events. This will include a comprehensive approach to using traditional and new media to promote federal policy efforts on the Hill that are fully incorporated / integrated with the agency's overall social networking/web 2.0 strategies.

As the agency's primary spokesperson, he/she must have a proven track record of speaking with poise on-the-record with television, print and radio reporters about Healthcare and/or other related issues. This work will involve coordinating talking points with the Director of Government Relations and Public Policy and working with the Director of Communications to produce pertinent press releases, web entries, speeches, talking points and other briefing material, as needed.

The successful candidate will have strong strategic planning, management and organizational skills, as well as established relationships with national, regional, community and government media outlets. He/She will have experience pitching, promoting and coordinating press events, stories and media opportunities to different media outlets.

Qualifications:
A bachelor's degree in a relevant discipline is required. An advanced degree in Communications, Public Relations, or Journalism is highly desirable. In addition, the incumbent must have eight or more (8+) years of high level communications, press relations or other relevant media work experience, preferably for a nonprofit organization or civic/social leader. Three or more years experience working on Capitol Hill is a definite plus.

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Comment by Kurt Grossman on September 10, 2009 at 2:44pm
Perception is Reality
How a company or a candidate is perceived is much more important than the actual performance.
The cost of payment processing for "Retail" is 5% (according to McKinsey)
The cost of payment processing for "Healthcare" is 30%!
THAT IS 6X - SIX TIMES THE COST
Meditech and other companies need to know how to USE the media

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