MedTech I.Q.

The Cutting Edge of Medical Technology Content, Community & Collaboration

Strategy: Chris Anderson, author "The Long Tail", on the 4 Stages of Technology Diffusion

Traditionally, TED talks are rarely distributed. In this one, Chris Anderson, Author "The Long Tail" & Editor "Wired", explores the four key stages of any viable technology: setting the right price, gaining market share, displacing an established technology and, finally, becoming ubiquitous. To demonstrate this trajectory, Anderson explores the evolution of the DVD player as it passes through each of these four tipping points, then offers specific examples of current trends in technology -- ranging from DNA sequencing to the hybrid -- to illustrate each stage of the game.
TEDTalks, http://www.ted.com

Views: 100

Comment

You need to be a member of MedTech I.Q. to add comments!

Join MedTech I.Q.

© 2017   Created by CC-Conrad Clyburn-MedForeSight.   Powered by

Badges  |  Report an Issue  |  Terms of Service